Digital PR - PR in a digital world

Driving the message home by combining traditional and digital PR

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Panther provide sensational:

Press release services and copy writing
Exhibition and event media services
Digital PR
Media management
Marketing communications services

To get a better understanding of how Digital PR and social media complement each other and a step by step guide for creating a social media map call 0115 714 0600 or email info@panther.org.uk. Alternatively look at our standard packages.

digital PR

Reputation is everything! Is your publicity sending the right message?

Public Relations and use of the media can make a huge difference to the reputation of your business. All businesses can benefit; from small new start-ups, through to larger businesses looking to grow and gain more credibility in the marketplace. PR allows you to get your message across by emphasising all the best points of your business; be it quality, price or service. In addition digital PR helps SEO through building links so your website can be found more easily

Building relationships between you and your customers is vital in the ever more competitive world of business today. Giving your customers some mutually beneficial PR in a publication relevant to you both can give all parties concerned a boost in awareness. This also shows the customer that their business is greatly valued.

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There is a nexus between PR, Social Media and SEO

There are as many applications for SEO and Public Relations as there are many ways in which social media and SEO can intersect to amplify the benefits and outcomes. There is a nexus or synergy between PR, social media and SEO that should be taken advantage of.

We will show you how to activate connections between all three, making them play off each other for increased ROI. Consider keyword glossaries. By using your keyword glossary across mediums you’re increasing the potential returns of your inbound marketing efforts.

This will give you more awareness of terms increase search demand for terms you rank for and users in your niche will begin to associate your brand with the terms and may start linking to you using those keywords.

Remember social participation + PR = links

By participating in the social web with digital PR, you’re going to inspire attention for your brand. And attention on the web almost always equals links. Links earned through PR in and other link building tactics can be a major boost in both rankings and referral traffic. In addition, editorially earned links are some of the most powerful around.

To get a better understanding of how Digital PR and social media complement each other and a step by step guide for creating a social media map call 0115 714 0600 or email info@panther.org.uk. Alternatively look at our standard packages.

 

Get in touch call 0208 144 2304 or 0121 288 1946


 

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